ABOUT
Lloyd Scott Bashkin
Every world-class athlete and leader has a top consultant or coach.
As a consultant for over 25 years, my passion is to help small and mid-sized businesses achieve game-changing success.
Teaching, Education & Experience
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Taught in the MBA programs at Drexel and Temple Universities including the Capstone Course.
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Corporate Strategy Consultant at RCA [Fortune 20 acquired by GE] advising division CEOs at Hertz, RCA Records, RCA Broadcast and RCA Service [largest service company in USA].
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Post-graduate Organizational Psychology, Columbia University.
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MBA Marketing, Syracuse University.
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BS Finance Syracuse University.
Temple University class tests a breakthrough business model
I taught in the MBA programs at Temple University and subsequently Drexel University, including the Capstone Course, Marketing Strategy and Organizational Development.
One class agreed to start a business as an opportunity to test a systems theory I had been developing which integrated corporate culture and brand.
The venture was highly successful, educationally and financially. Students traded equity shares via the class's stock market - some students paid for a years tuition from their profits. The experience validated that even students could achieve exceptional success by properly integrating corporate culture and brand.
What Einstein meant to say:
Earnings = Marketing x Culture
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© 2018 Lloyd Scott & Company